Magento says its “the planet’s most flexible platform. inch It’s true! Magento’s increased accessibility features, extended community, and omni-channel experience established a giant in the eCommerce world. layered navigation magento 2 extension
But with great power comes great responsibility
Should you be building your eCommerce store with Magento, you need to stand carefully. A meticulously custom-made Magento store can increase your brand value and increase your conversion rate. Alternatively, if you are not familiar with the fundamentals of Magento development process, it can affect the sales of your e-Store. Selecting Magento Developers will not a bad option either.
Even though 13% of online stores use Magento, one cannot comment on its success rate without resorting to it. Why don’t we have a look at the set of things novice developers should keep in mind while producing their eCommerce store on Magento.
Use of Arrears Settings
Homepage: A customer would be less likely to look for through your e-Store if it’s titled just ‘Home’. As per SEO algorithm, you need to use a primary key word and, if necessary, a secondary keyword for your home page title.
Information: If you’re using standard descriptions, your search engine rankings are highly afflicted which, eventually, causes poor user experience. Product explanations are an essential part of your website. If you are blatantly copying them from other e-stores, Yahoo identifies the irregularities and automatically decreases the search engine ranking of your store. Thus, your product descriptions need to be fresh and unique to attract customer’s attention.
Magento XML Sitemap: Sitemap helps you in increasing the ranking of your e-Store on Google, Yahoo, and Bing. While designing your Magento store, remember to add sitemap for better optimization
Layered Navigation Concerns
Layered Navigation allows you to browse through multiple options on a solitary page. If you utilize this feature, you can face a lot of obstacles (overlapped categories, obscured images, and slow page response time). You can’t expect the visitor to wait for the page to fill. To fix this matter, you can follow actions:
End search engine crawlers to crawl via your internet pages
Use Ajax navigation to permit visitors to filtering the merchandise easily.
You can always embed Magento superior extensions such as Split Navigation Pro to solve this issue.
Bad Choice of Topics
Magento has a great deal of gorgeous themes designed to fit your e-Store of all shapes and sizes. Should you select a theme which you think suits your e-Store best, you might be making a mistake. You should look at it from the customer’s point of view and choose a composition which is easily navigable besides making your website more user-friendly. Follow the steps given below for better theme performance:
Always choose a simple theme. Great theme can slow your website loading time. An excellent website page should fill within 20 microseconds.
Constantly choose an user-friendly theme. Always!